Bucking the Trend: How We Helped Radmoor Training Outshine the Herd - PHd design

Bucking the Trend: How PHd Design Helped Radmoor Training Outshine the Herd

Our Work 23rd February 2024

Excitement is in the air, as we reveal our latest design success story – our recent collaboration with Radmoor Training, where PHd Design put on its creative cap to elevate their branding and marketing materials to new heights. Before venturing into the realm of design, let’s lay the groundwork and set the tone.

 

The Backdrop: A Tale of Deer and Determination

Radmoor Training, a beacon of expertise in First Aid, Manual Handling, and Health & Safety, found themselves facing stiffer competition after a local rival was gobbled up by a corporate giant. Determined to stay ahead of the game, they joined forces with PHd Design through our ‘free design giveaway,’ a humble initiative to support businesses navigating the post-COVID landscape.

The Creative Odyssey

Our mission was crystal clear: rebrand Radmoor Training and craft marketing materials that not only reflected their professionalism but also resonated with the local community. Inspired by the deer-dotted landscape of Radmoor, our design magicians worked their magic to conjure a logo and branding that would make heads turn faster than a deer spotting a headline-grabbing acorn.

The Logo: Where Art Meets Antlers

Imagine a logo that captures the essence of Radmoor’s locale – a graceful deer, a symbol of resilience and alertness, elegantly integrated with the company name. The result? A sleek, memorable emblem that speaks volumes about Radmoor’s commitment to excellence.

Branding: Beyond the Ordinary

Our creative concoction extended beyond the logo, weaving seamlessly into a cohesive branding tapestry. From colour palettes reminiscent of the Radmoor landscape to fonts that exuded professionalism without being too uptight, we left no stone unturned.

Marketing Materials: More Than Just Pamphlets

In a world dominated by digital noise, we armed Radmoor Training with marketing materials that cut through the clutter. Humorous undertones and relatable content became the secret sauce, turning mundane safety jargon into engaging, memorable messages. After all, who said safety can’t have a sprinkle of wit?

The Impact: Outshining the Corporate Herd

The result? Radmoor Training emerged not just as a contender but as the stag leading the pack. Our design overhaul injected a breath of fresh air into their identity, setting them apart from the corporate behemoths. In the battle for brand awareness, Radmoor Training went from a whisper to a triumphant roar.

The Takeaway: Why PHd Design?

For those pondering why PHd Design should be their creative partner, let’s break it down. Our commitment to uplifting businesses, our knack for understanding the local pulse, and our ability to infuse personality into branding are just a few reasons why Radmoor Training now stands tall.

So, if you find yourself at the crossroads of design dilemmas, remember, PHd Design is here to turn your challenges into triumphs. Dare to be different. Dare to be noticed. Choose PHd Design – where creativity meets purpose.

 

Want to Outshine Your Competitors?

Ready to join the ranks of delighted clients? Buckle up and let’s design a success story together. Because at PHd Design, we’re not just designers; we’re creators of narratives that captivate and resonate.

Not quite ready to discuss a project with us? Why not join our fortnightly newsletter to keep up to date with the latest studio news, and get updates on the latest articles, giveaways and special offers from PHd Design – click here to subscribe.

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