April 2020 - PHd design

Free design competition April 2020

Studio News 27th April 2020

PHd have been running a competition to offer free design services to a lucky
company, during this whole covid 19 mess, we wanted to help someone, but also
wanted a fun design challenge while we were bored at home working in isolation.

Phd design competition winners

We knew from almost 30 years in business completing over 10,000 jobs that our experience, processes and designs would help people get their ideas off the ground, help them to through this strange time, help them offer up new services, and in general ‘help’.

But we also knew, that things are uncertain financially, so however logical it is to invest in branding and marketing, some people just don’t have the funds at the moment.

So… we spread the word and received 24 worthy entries to our competition.
and it was tough, we got some really great entries.
and we’re sorry a few of you couldn’t win (honestly)
and we sort of cheated, because there were two winners!

The actual winner is (drumroll please)

The Olde Peculiar Pub in Armitage!

This is a great pub, with a tremendous history, and real ambitions, after a period without investment. We hope to get a raft of new things in place to get this pub ready to welcome customers once we’re all allowed to go back to pubs. We’re thinking new branding, signage internal and external, menus and who knows what else! We’re really excited!

The ‘other’ winner, we couldn’t say no to…

It is the charity ‘Gina’.

If you’ve never heard of them, we’re hoping to change that. They give support to rape and sexual abuse victims, and honestly, they do such good work we thought we had to help. The first job is to give them an appropriate identity that they can be proud of, and that will help them build recognition.

Thanks from the PHd team to everyone that entered our competition, sorry we couldn’t do them all, but I think you’ll agree that our winners are ‘worthy’.

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Hi folks, the latest from us at PHd design:

Studio news 23rd April 2020

So we’re picking up now, after keeping ourselves busy doing lots of charity and
helping design work, and that’s partly because we’ve been busy marketing.

PHD design covid graphic

But it’s also because business’ are starting to realise two things:

1. They can’t just wait this out doing nothing, it won’t work!

2. They need to get busy with their branding and marketing.

But while that’s great for us at PHd…
It could mean something bad for you guys:

YOU may be left behind, if your competitors are working on:

1. Making sure they look good

2. Getting their messages clear and

3. Putting their name out there

they’ll get used, and you won’t so…

Work ON your business
While you can’t work IN your business!

Let us know if we can help, we’ve got the experience to get you working smarter not harder!

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We have something amazing to tell you,
your business cannot catch Coronavirus.

Studio News 16th April 2020

So while we all personally hide in isolation, coughing
into our sleeves cowering behind gloves and facemasks…
Your company doesn’t have to hide, and shouldn’t,
if it wants to survive…

PHd coronavirus help

You have 2 options as a business owner:

Option 1: Embrace being a victim, pause marketing, and possibly fold.

Option 2: Grab the bull by the horns and get your name out there, and survive (and eventually thrive).

If you (and honestly you need to do this) decide to grab that bull and get your name out there you have a few things to consider:

1. Right now, while we’re in lockdown, think of ways of diversifying if your business model is struggling, home deliveries, increased digital presence, vary your product or service.
You can’t afford to hide, make sure people remember you by being visible (all be it digitally).

2. Prepare for the race, when life returns to normal there will be a race for business (things will get cut-throat) and now you need to hone your offering, the way you describe and offer your services and business, the way you look, and you need to have ‘things’ ready to target clients.

Businesses are going to fold, don’t let yours be one.

We want to (and really can) help, even if it’s just a chat and sharing a few ideas, so please get in touch with anyone from PHd design.

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