Children of Courage Awards.
The Children of Courage Awards Birmingham, established by SJP, recognises and celebrates the remarkable bravery and achievements of young people across the city. The awards shine a light on resilience, determination, and the extraordinary impact children can have in their communities, creating a platform that honours their stories and inspires others.
DELIVERABLES
BRANDING
PRINT DESIGN
WEB DESIGN
Our role was to craft a visual identity that reflected this spirit of courage and optimism. From developing a distinctive logo to designing supporting brand elements, we sought to create a cohesive and uplifting brand that could convey the awards’ values, resonate with families and supporters, and ensure a memorable presence for this important celebration.
Our process began by exploring the spirit of the children being celebrated. We wanted the brand to reflect courage, joy, and resilience, while feeling special for Birmingham’s first awards. Through sketches, moodboards, and design experiments, we developed a visual identity that conveyed warmth, optimism, and pride, creating an emotional connection with children, families, and the community.
We extended the brand across all marketing for the awards night, designing signage, banners, presentation slides, table talkers, and brochures. Each piece was crafted to feel cohesive and celebratory, ensuring the brand came to life in the room and guided guests through the evening with clarity, warmth, and a sense of occasion.
Quote from the customer
TBC
Sophie Jukes | Director
The Children of Courage Awards Birmingham was brought to life through a brand that celebrated bravery, joy, and community. From the visual identity to every touchpoint on the night, the design helped create a memorable, uplifting experience for all involved—making the inaugural event truly special and setting a high standard for future editions.
