DHA Architects - PHd design

DHA Architects

DHA Architects is a distinguished and forward-thinking architectural practice based in Birmingham, specialising in the design and delivery of high-quality built environments across residential, commercial, and mixed-use developments. With a strong emphasis on creativity, technical precision, and contextual sensitivity, the practice crafts spaces that are not only visually striking but also highly functional and enduring.

DELIVERABLES

BRANDING
PRINT DESIGN
DIGITAL

PHd has worked in close partnership with DHA Architects for almost 20 years, originally creating their first logo and establishing the foundation of their brand identity, before being re-engaged in 2026 to lead a full modern rebrand that refined and refreshed their visual presence for a new era while respecting the legacy of the original design.

This rebrand was approached as an evolution rather than a revolution, carefully refining and strengthening the existing visual language instead of replacing it outright. By respecting the original identity and its established recognition, PHd ensured continuity while subtly modernising key elements to better reflect DHA Architects’ current direction and ambitions. Like a skilled architect working within the constraints of a cherished structure, the goal was to enhance rather than erase—adding clarity, balance, and contemporary detail so the brand now feels both familiar and freshly resolved, standing stronger within its own design framework.

The refreshed identity has now been fully adopted across DHA Architects, forming the foundation of a cohesive and unified brand identity following the brand identity refresh, with consistent application across site hoarding and external signage, bid and proposal documents, corporate stationery (including letterheads, business cards, and templates), presentation decks and client pitch materials, project case study templates, email signatures, internal documentation, and social media and marketing assets, all working together to strengthen recognition, professionalism, and clarity while ensuring the practice presents a seamless and confident visual presence both internally and externally.

Quote from the customer

Working with PHd on our brand identity refresh has been a seamless experience, built on nearly 20 years of history. They’ve evolved our identity with real care, proving that less is more. The result feels refined, modern, and unmistakably us.

MANSOOR NAZIR | DIRECTOR

quotation marks

This refreshed identity marks not an ending, but a continuation of a long-standing partnership between PHd and DHA Architects. Built on nearly two decades of shared understanding, it provides a strong and adaptable foundation for the future—ensuring the practice can move forward with clarity, confidence, and consistency across every expression of its work.